The big news during August was Adobe’s announcement it was acquiring Frame.io. This deal put an exclamation point behind the importance of the new remote collaborative workflows so many of us are now dealing with. Larry Jordan has additional thoughts.
Apple quietly announced a ground-breaking feature: the ability to refocus video during editing in Final Cut Pro. Coming soon from an iPhone 13 Pro. Learn more.
Robert Cole sent me an interesting email last week: You might want to explore the sea changes that the pandemic has wrought. For example, clients used to send a crew to create a video interview, sometimes at fairly significant expense. …
WWDC 2021 is over – here are Larry Jordan’s thoughts on what was announced and it’s impact on media creators and filmmakers going forward.
My wife has a saying: “The perfect is the enemy of the good.” Nowhere is that more true than in technology; and the pursuit of perfection is driving us all nuts – especially in our search for that “perfect” system. Here are some thoughts that can help, regardless of the software you use.
macOS Catalina provides a wide variety of benefits, but media creators should be wary of updating to the new OS too soon, as Larry Jordan explains.
What this experience taught me is that programming takes an idea, a philosophy, and makes it real. Every effective piece of software has a clearly-articulated philosophy of how to solve a problem behind it.
Here’s a summary of pro video news from Apple’s WWDC 2019 keynote this morning.
Visual communication skills are no longer “nice to know;” they are a business survival skill. Content, creativity and quality are the touch-points to success, not only in filmmaking but in business today.
For many years, I’ve suffered from a deep internal conflict – I want to find all my media but I don’t want to do any work to find it. This has led me on a long, strange journey exploring a …
Apple announced it is discontinuing support for key legacy codecs in the next version of the macOS. This is a VERY BIG DEAL – here’s what you need to know. This article has been updated MULTIPLE times since its first release with info from Adobe, Apple, Avid, and Blackmagic Design.
Larry Jordan’s suggestions for improving the interface and usability for Apple Final Cut Pro X – along with the ability to add your own suggestions for Apple.
[ Updated 7/6/2018 to correct some typos and add links to the interview between Mike Horton and Randy Ubillos. ] “A single grain of rice can tip the scale. One man may be the difference between victory and defeat.” This …
A real-world example from Brown University that illustrates how close we are to losing all our digital assets from the past. This needs to be a wake-up call for all of us to find a better solution for long-term archiving of audio and video media and projects.
Changes in technology are at the heart of major issues in filmmaking today. Larry Jordan shares more thoughts on this subject.
A behind-the-scenes look at the setup, hardware and team of the Digital Production Buzz live coverage of the 2018 NAB Show. Cool, cool stuff.
A montage of press releases covering media hardware and services released two weeks before the start of the 2018 NAB Show. This is an excellent illustration of the breadth and diversity of the media industry.
A discussion on when is the best time to upgrade. The answer is: “It depends…”
As we move into larger video formats, VR and HDR, our storage becomes even more critical than our computer. This explains what you need to know to edit video successfully.
A commentary on the audio limitations of current webinar software and our search for something better.
A tribute to a legendary video editing system – Apple Final Cut Pro 7 – as Apple is ending all support for it in High Sierra.
Announcing two new plug-ins from FX Factory, with comments from their developers.
Adobe fixes critical bug in Adobe Premiere Pro CC, urges immediate update. Here are the details.
A summary of key announcements from Apple at the WWDC 2017 conference today that are of interest to media creators and professionals. Some very exciting stuff!
Larry Jordan’s thoughts on the highlights and trends from the 2017 NAB Show.
A list of the newest features and fixes in updates to Apple Final Cut Pro X and Compressor.
Last Friday, Apple released a new bundle of applications specifically targeted at educators and students called the “Pro Apps Bundle for Education.” Here are the details.
After almost a ten year absence, Avid today announced that ScriptSync and PhraseFind are updated and returning to Media Composer. Here are the details.
axle Starter is an inexpensive way to start organizing your media. Here’s a quick write up to learn more.
A highlights tour of fascinating graphics products and 3D technology displayed at the 2016 SIGGRAPH event in Anaheim, California.
A discussion with the development team behind Adobe Audition about the future of the application.
An interview with Brian Atton, CEO of Simian, on an extension of their media management/collaboration tools supporting 360°/VR Video.
A commentary on problems with cancelling Adobe Creative Cloud subscriptions, with advice on what can be done to improve the process.
Thoughts on problems monitoring HDR video, future rumors and general media industry guesswork.
Highlights and thoughts from BVE 2016 – London. (Includes more on the developing HDR standard.)
A summary of a panel discussion with part of the editorial team of “Deadpool” and how they edited the film using Adobe Premiere Pro CC.
Adobe released updates today for its pro video applications including Adobe Premiere Pro CC, Adobe After Effects CC, Adobe Media Encoder CC, Adobe SpeedGrade CC, Adobe Audition CC,Adobe Prelude CC, and Adobe Story CC Plus. The 2014.2 release offers feature …
Yesterday, Apple updated Final Cut Pro X to version 10.1.4. Here is a summary of what’s new in version 10.1.4: Native MXF import, edit, and export with Pro Video Formats 2.0 software update Option to export AVC-Intra MXF files Support …
Today, Apple released an update to Final Cut Pro X to version 10.1.4, which includes some key stability improvements. Apple also released the Pro Video Formats 2.0 software update, which provides native support for importing, editing, and exporting MXF …
One of the most popular questions I get asked is: “I’m using Final Cut Pro 7. Should I buy Adobe Premiere Pro or Apple Final Cut Pro X?” Let me start by saying both applications are used by professionals around …
News update on Adobe canceling volume sales of CS6 versions of their software.
Recently, at the Supermeet at IBC in Amsterdam, The Netherlands, I was asked by the show organizers to discuss: “Is Final Cut Pro X Ready For Professional Use?” In thinking about this topic, I realized that this answer is more …
One of the promises Adobe made when it went to its new subscription pricing was to make much more frequent updates to all their software. This evening, less than five months after the initial CC release, Adobe emphasized its promises …
I get emails almost every day from readers suggesting tips and tricks for Final Cut Pro X. Most are questions about how to do things, which form the basis of the articles I write for my newsletter every week. However, …
iOS devices only stream about 10 minutes of continuous video content when they are connected to a cellular data network, then they stop. This article explains why.
mFlare, from MotionVFX, is a fascinating new plug-in from MotionVFX that creates lens flares. In fact, it is probably the most comprehensive lens flare generator I’ve ever seen.
This evening, at the Adobe MAX conference, I had an extended on-the-record conversation with Bill Roberts, Director of Product Management for Video and Audio Solutions at Adobe.
Recently, I’ve had a lot of emails from editors with problems uploading (Sharing) files to YouTube directly from Final Cut Pro X. So, I did some checking and discovered that the problems were caused by Google. In early April, Google …
I love live production, always have. It’s how I got started in this industry. There’s nothing like saying “Fade Up” with millions of people watching to truly focus your attention. My love of live production is one of the two …
This morning, the folks at Sorenson Media announced the release of Sorenson 9. I had a chance to chat with them a few days beforehand to get their take on the new version. The latest version of Squeeze sports several …
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