Blog Archives

An explanation of the various configuration options for the 2016 MacBook Pro, along with recommendations on what to buy if you are on a budget.

AMD announces major new updates to its Radeon graphics software. Here are the details and links to the free downloads.

A detailed, hands-on look at the Platform, from ProMAX. Shared storage, media asset management and archiving, all designed for workgroup video editing.

These are the highlights of the 2016 Coughlin Associates survey on how media professionals use storage, along with a link to a PDF containing the complete survey results.

Should you work for free? This chart, from Jessica Hische, helps you answer that exact question.

In the Wild West that is the Internet, technical quality is often ignored. But, in the worlds of broadcast, cable or DVDs, knowing that your file will pass technical muster can make the difference between making or missing the deadline. Pulsar QC, from Venera Technologies, is file analysis software, developed for the studios but priced for independents, will test your media files for technical quality; as this article explains.

In a discussion at the 2016 Creative Storage Conference, I discovered the answer to: “How long can we store flash media on a shelf without losing data.”

NAB is always an exciting show – filled with new things to discover, explore or learn. While NAB can mark the start of a new industry revolution, this year’s show felt more evolutionary than revolutionary. Still, there was lots to see …

Larry Jordan talks with Bill Roberts, Senior Director of Product Management, Adobe Systems, about Adobe’s latest news and updates to their Creative Cloud suite of programs.

Larry Jordan talks with Ric Viers, Founder and CEO, BlastWave FX about why he created SoundEffects.com to teach how to record sound effects, then an in-depth discussion of the process Ric goes through to record high-quality sound effects.

Larry Jordan talks with Greg Crosby, Worldwide Senior Product Line Manager, G-Technology, about their newest storage systems, plus a discussion of future storage technology and the difference between enterprise and desktop hard disks.

Larry Jordan talks with Sean Mullen, Lead Designer for Rampant Design Tools, about their newest effects packages, plus an in-depth discussion of how they created their most popular package: Lens Flares.

A quick look at new products being announced at NAB 2016.

A behind-the-scenes look at the setup and gear the Digital Production Buzz is using for its NAB 2016 live coverage.

For Immediate Release (April 4, 2016) Thalo.com Artist Community, in conjunction with its sister site, Doddle (Doddleme.com a leading online resource for the video and film industry) has acquired Larry Jordan & Associates Inc.’s assets and rights to its portfolio websites …

Larry Jordan’s thoughts on his new partnership with Thalo.com.

An infographic on the various regulations and official guidances videographers across the US need to know.

It’s time for me to say goodbye – for a while. Over the next two months, I’ll be closing my business.

Why become a member of Larry Jordan’s Video Training Library? Because you can learn exactly what you need to know from our library more quickly and better than you can learn it on your own.

In this short video excerpt, Zach Bloom gives Larry Jordan an orientation to flying a drone.

In this short video excerpt from a longer webinar, Larry Jordan and Zach Bloom provide an overview of drone regulations.

Why should you become a member of our Video Training Library? Over 1,400 movies online 24/7 Focused on media production and post-production Updated every week with new titles Industry-leading Accessible worldwide Affordable There’s nothing like it in the industry. Currently, …

Secret tips and tricks on editing with Final Cut Pro X, from Larry Jordan.

An indexed and linked list of all technical blogs and articles written by Larry Jordan during August, 2015.

In this short video excerpt, casting director LJ Stevens talks with Larry Jordan about what producers and directors need to know to run and successfully cast at a casting session.

In this short video excerpt, casting director LJ Stevens talks with Larry Jordan about what actors need to know to be successfully cast at a casting session.

A summary of the 2015 Storage in Media Survey Results conducted by Coughlin & Associates. Storage is essential to all digital media and this survey provides a snapshot of how it is being used across our industry today. (Included detailed PDF.)

Brief book review of: “The Filmmaker’s Guide to Digital Imaging” by Blain Brown.

An essay on finding ways to set client expectations, and budgets, on creative projects.

Thoughts on technology that is making optical media obsolete and the impact that will have on media creators. This also provides options to consider when planning for the future.

This twelve-step workflow organizes your editing to focus on doing critical tasks first.

The seven basic ideas you need to think about before starting your own creative company.

Some good tips to keep in mind when you are interviewing someone on camera.

10 Rules to keep in mind when you are interviewed about technology products.

Ben Balser, an Apple-Certified Trainer for Digital Media, sent me the following commentary on investing the time to get trained. By way of background, Ben is a long-time educator and trainer.

These thoughts have been bubbling around my head for the last few months, but developed into an article as I was trying to learn a particularly tricky piece of software. After reading the manual, watching the tutorials, and taking the training, I was more confused than ever. This article is an attempt to discuss how to create effective training, and specific techniques to avoid.

Here are a series of tips, gleaned from lots and lots of painful experience, that can help you find and land a great post-production job.

Editing is both a craft and business. Which means that, unless you are independently wealthy, you need to find a way to make money at it. This article describes how to calculate the rates you charge for editing, for the use of your equipment, and how to handle travel expenses. As well as provide a link to a tutorial I’ve created with more tips on how to grow your business.

Here’s a short, interesting discussion of key things to keep in mind as you pursue free-lance work from corporate clients. This includes a list of questions to ask before starting any project.