One of the problems of being in the middle is that I can see both sides. I don’t necessarily agree with them, but I can appreciate their point of view. My blog this morning – Who’s Accountable – touched a …
Like many of you, I’ve been losing sleep this last week trying to figure out what’s going to happen to my business after the debacle of the Final Cut Pro X launch. I read in a blog last night that …
Long-time newsletter reader and Final Cut Pro developer Alex Gollner (Alex4D) posted a blog late yesterday about a secret meeting between Apple and some of its enterprise customers in London. You can read the entire blog here. Here’s a summary …
Think about what YOU do – are you a Final Cut editor, OR are you an editor that uses Final Cut? Are you defined by the technology you use or the stories that you tell? So, let’s slow down and take stock. Apple has given us an opportunity to make a choice.
My email has been filled with such a sense of loss in recent days; a deeply loved member of the family died unexpectedly before their time. “Such a loss.” “What a waste.” “So unnecessary.” “They will be missed.” The words …
Apple responds to market complaints about Final Cut Pro X.
Since Apple launched Final Cut Pro X last Tuesday, I’ve had more than 3,500 emails that range from “I’m enjoying FCP X and creating useful projects,” to “FCP X will destroy my ability to make a living.” (And, ah, far …
Final Cut Pro X is released – and Larry Jordan has a first look.
There are about 85 emails in my in-box this morning with links to a speech I gave at the April Final Cut Pro User Group about my reactions to Apple’s presentation of Final Cut at NAB. While I stand by …
Bill Frank invited me on his radio show this morning – Brainstormin’ KKZZ AM 1400 – to talk about improving video. His show is geared toward the amateur audience, rather than the pros, so I put together a list of …